About Mary Kay 關(guān)于玫琳凱
Mary Kay Ash, born Mary Kathlyn Wagner in Hot Wells, Harris County, Texas, was the daughter of Edward Alexander and Lula Vember Hastings Wagner. She attended Reagan High School in Houston, and graduated in 1934.
Ash married Ben Rogers at age 17. While her husband served in World War II, she sold books door-to-door. After her husband's return in 1938, they divorced. Ash went to work for Stanley Home Products. Frustrated when passed over for a promotion in favor of a man that she had trained, Ash retired in 1963 and intended to write a book to assist women in business. The book turned into a business plan for her ideal company, and in September 1963, Mary Kay Ash and her second husband began Mary Kay Cosmetics with a $5,000 investment. Before the company could open its original storefront operation in Dallas, her second husband died, and her son, Richard Rogers, took his place. The store opened in 1963, but grew rapidly, particularly after Ash was interviewed for CBS's 60 Minutes in 1979.
Ash was widely respected. She considered the Golden Rule the founding principle of Mary Kay Cosmetics, and the company's marketing plan was designed to allow women to advance by helping others to succeed. She advocated "praising people to success" and her slogan"God first, family second, career third" expressed her insistence that the women in her company keep their lives in balance.
玫琳凱·艾施,本是一個(gè)普通得不能再普通的名字,能夠作為世界知名的化妝品品牌而家喻戶曉,最初只是源于一個(gè)平凡女人不平凡的夢(mèng)想,沒(méi)有玫瑰,沒(méi)有香檳,沒(méi)有衣香鬢影,更沒(méi)有豪氣干云,一切都開(kāi)始于一位美國(guó)女性家庭廚房的餐桌旁--一個(gè)女人生活中最實(shí)際、最瑣碎的地方。然而,四十多年前的1963年9月13日,就是在美國(guó)德克薩斯州達(dá)拉斯市這樣一張普通家庭餐桌邊長(zhǎng)出的夢(mèng)想藤蔓,從此牽動(dòng)了這個(gè)世界上無(wú)數(shù)女人的心。
玫琳凱公司信奉"你要?jiǎng)e人怎樣對(duì)待你,你也要怎樣對(duì)待別人"的黃金法則,更大力倡導(dǎo)"信念第一、家庭第二、事業(yè)第三"的生活優(yōu)先次序。這種思想在玫琳凱的大力提倡下,隨著她和她50萬(wàn)美容顧問(wèn)的身影迅速傳遍全世界。人們?cè)u(píng)論說(shuō),玫琳凱在銷售她的化妝品的同時(shí),也在銷售她的工作哲學(xué)和生活哲學(xué)。其實(shí)玫琳凱更重要的貢獻(xiàn)是以她的企業(yè)文化激勵(lì)了千千萬(wàn)萬(wàn)的婦女,紛紛成為小型企業(yè)經(jīng)營(yíng)者。在她自創(chuàng)的管理風(fēng)格下,她以不斷的鼓勵(lì)及物質(zhì)報(bào)酬來(lái)提升婦女的自尊和自信。有雜志驚嘆:玫琳凱所解放的婦女,比美國(guó)女權(quán)運(yùn)動(dòng)領(lǐng)袖格勞瑞婭·史戴能解放的還要多。但是玫琳凱不喜歡這種比較,她認(rèn)為,婦女解放就是經(jīng)濟(jì)解放,再簡(jiǎn)單不過(guò)。
They agree Mary Kay Ash changed the business world.
她們一致認(rèn)為玫琳凱·艾施改變了商業(yè)世界。
Mary Kay Ash often said it was a company "with heart".
玫琳凱·艾施女士常講這是一家"用心"經(jīng)營(yíng)的企業(yè)。
Mary Kay Ash once said, "It's so simple, yet makes such a difference."
玫琳凱·艾施女士曾說(shuō):"這看起來(lái)很簡(jiǎn)單,卻能造成很大的不同。
I remember seeing Mary Kay Ash for the very first time in Dallas, Texas.
我也記得第一次在達(dá)拉斯見(jiàn)到玫琳凱女士的時(shí)候。
I remember being trained by Mary Kay Ash at my new director training class.
我還記得在新督導(dǎo)培訓(xùn)的時(shí)候,玫琳凱女士為我們做的培訓(xùn)。
These words embody the very spirit Mary Kay Ash and the Company she created.
這句話完美地詮釋了玫琳凱·艾施女士和她一手打造的企業(yè)王國(guó)精神。
The fundamental skills are critical. This is where Mary Kay Ash really worked hard with women.
最基礎(chǔ)的技巧也是最重要的,而這也正是玫琳凱·艾施女士反復(fù)跟大家強(qiáng)調(diào)的。
Mary Kay Ash dares to try.
玫琳凱·艾施敢于去嘗試。
Mary Kay Ash continues to inspire, enrich and empower women around the globe to believe that they can do great things.
玫琳凱繼續(xù)激勵(lì)、豐富和增強(qiáng)世界各地的婦女的勇氣和信心,讓她們認(rèn)為自己可以做偉大的事情。
Over the years, there have been many successful business leaders but none as unique as Mary Kay Ash, Founder of Mary Kay Inc.
在過(guò)去有許多成功的企業(yè)家,但是沒(méi)有一個(gè)像玫琳凱的創(chuàng)立者玫琳凱·艾施女士般獨(dú)特。
Later, she started the Mary Kay Ash Charitable Foundation.
后來(lái),她創(chuàng)立了玫琳凱·艾施慈善基金。
I did the things Mary Kay Ash taught me.
我按照玫琳凱女士教我的那樣做。
As a National Sales Director I was able to attend her celebration of Life.
作為首席督導(dǎo),我參加了玫琳凱女士的終身成就慶典。
Mary Kay Ash created Beauty Mary Kay with $5, 000.
玫琳凱用五千美元開(kāi)始了她的化妝品事業(yè)。
Mary Kay Ash After has been in the direct selling business for 25 years.
玫琳凱在直銷領(lǐng)域的經(jīng)歷長(zhǎng)達(dá)二十五年。
Mary Kay resigned her position as a national training director.
玫琳凱·艾施女士辭去了全國(guó)訓(xùn)練指導(dǎo)一職。
Another man Mary Kay had trained was promoted above her-at twice her salary.
一位玫琳凱訓(xùn)練出來(lái)的男性職員卻被升職在她之上,而且薪水是她的兩倍。
Mike: Do you want to go to a lecture with me tomorrow?
麥克:你明天愿意和我去聽(tīng)一個(gè)講座嗎?
Daisy: What was it about?
黛西:是關(guān)于什么的?
Mike: It was about the story of Mary Kay.
麥克:是關(guān)于玫琳凱的故事。
Daisy: I've heard of her, she is a very strong business women.
黛西:我聽(tīng)說(shuō)過(guò)她,她是個(gè)很厲害的商業(yè)女性。
Mike: Yes, she found Mary Kay all by herself.
麥克:是的,她一手創(chuàng)立了玫琳凱。
Daisy: She is a example of successful woman.
黛西:她是成功女人的典范。
Mike: There is a picture of her, can you guess how old is she in the picture?
麥克:這里有一張她的照片,你能猜到照片中的她多大嗎?
Daisy: About Thirty?
黛西:三十左右?
Mike: She was sixty.
麥克:她六十歲了。
Daisy: Oh my god, she looks so young.
黛西:天啊,她看起來(lái)好年輕。
Mike: But in fact, she put a lot of cosmetic.
麥克:但實(shí)際上,她化了很濃的妝。
Daisy: That proves her cosmetics are very good.
黛西:那說(shuō)明她用的化妝品很好。
Mike: I never used Mary Kay.
麥克:我從來(lái)沒(méi)用過(guò)玫琳凱。
Daisy: I have used its mask, it's really good.
黛西:我用過(guò)它的面膜,的確很好。
Mike: Let's go and buy some in the shopping mall.
麥克:我們?nèi)ド虉?chǎng)買一點(diǎn)吧。
Daisy: Mary Kay does no sell in the shopping mall, it has independent stores.
黛西:玫琳凱不在商場(chǎng)里賣,它有獨(dú)立的店鋪。
Mike: Really, then let's go to the store.
麥克:真的嗎,那我們?nèi)サ昀锇伞?br />
Daisy: Let me check where the nearest one is.
黛西:我看看最近的店鋪在哪里。