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考研滿分作文 | 社會(huì)熱點(diǎn)類:職業(yè)道德

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2018年07月24日

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     The pie chart above illustrates consumers' attitudes towards domestic brands of milk powder: 80.77% of consumers have a deep distrust, 10.9% don't care much either way, 0.64% would continue to buy domestic brands while 7.69% hope that things will improve in the future.
     In recent years, it was found that a domestic brand had melamine in its baby formula. Some milk powder products of another brand contained carcinogens. And some baby formula made in China was being marketed under brand names registered abroad and some brands were claiming their products were imported. The result has been that many consumers have voted with their feet and turned away from domestic brands to foreign brands. This lack of professional ethics in the workplace, while providing short-term financial gain always leads to long-term losses when the public, as inevitably it does, finds out about these fake and inferior products.
     Once a domestic brand loses the confidence of its consumers then it is almost impossible to gain it back. It is far better for domestic brands to concentrate on improving their work ethics which will lead to quality products.








     上面的餅狀圖說明了消費(fèi)者對(duì)國產(chǎn)奶粉品牌的態(tài)度:80.77%的消費(fèi)者極度不信任;10.9%一般;0.64%繼續(xù)容忍;7.69%懷抱希望。
     近年來人們發(fā)現(xiàn),某國產(chǎn)品牌的嬰兒配方奶中含有三聚氰胺,另一國產(chǎn)品牌的部分奶粉中含有致癌物質(zhì)。還有一些國產(chǎn)的嬰兒配方奶出售時(shí)打的是在國外注冊(cè)的品牌名的旗號(hào),而且有些品牌還聲稱自己的產(chǎn)品是進(jìn)口的。結(jié)果,許多消費(fèi)者不再支持和購買國產(chǎn)品牌的奶粉,轉(zhuǎn)向進(jìn)口奶粉。這種缺乏職業(yè)道德的做法雖然會(huì)帶來短期的經(jīng)濟(jì)收益,但往往會(huì)導(dǎo)致長(zhǎng)期的損失,因?yàn)楣姳厝粫?huì)識(shí)破這些假冒偽劣產(chǎn)品。
     一個(gè)國產(chǎn)品牌一旦失去了消費(fèi)者的信任,就幾乎不可能贏回信任了。國產(chǎn)品牌最好把精力放在提高自己的從業(yè)道德上,這樣才能生產(chǎn)出優(yōu)質(zhì)產(chǎn)品。








     attitude 態(tài)度
     milk powder 奶粉
     distrust 不信任
     melamine 三聚氰胺
     baby formula 嬰兒配方奶
     carcinogen 致癌物質(zhì)
     market 出售
     register 注冊(cè)
     claim 聲稱
     import 進(jìn)口
     professional ethics 職業(yè)道德
     workplace 工作場(chǎng)所
     short-term 短期的
     financial gain 經(jīng)濟(jì)收益
     long-term 長(zhǎng)期的
     the public 公眾
     inevitably 不可避免地
     find out 識(shí)破
     fake and inferior products 假冒偽劣產(chǎn)品
     far better 最好
     concentrate on 把注意力集中于
     work ethics 從業(yè)道德
     quality product 優(yōu)質(zhì)產(chǎn)品





1 Shoddy products would expose the consumers to health and safety risks.
  劣質(zhì)產(chǎn)品會(huì)使消費(fèi)者面臨健康和安全風(fēng)險(xiǎn)。
2 Government regulations are designed to look after the interests of the consumers.
     政府制定規(guī)章制度是為了顧及消費(fèi)者的利益。
3 Retailers and distributors have a responsibility to ensure that they only deal in legitimate products.
     零售商和經(jīng)銷商有責(zé)任確保他們只經(jīng)營(yíng)合法商品。
    

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