耐克達成協(xié)議，將在紐約的服裝上添加商標(biāo)

耐克達成協(xié)議，將在紐約的服裝上添加商標(biāo)

Just do it!

想做就做!

City Hall and sneaker giant Nike have inked a two-year deal that gives the company the right to use New York City’s famed iconography — like the logos for the police and fire departments — on its apparel for two years, in exchange for a cut of the sales.

紐約市政廳和運動鞋巨頭耐克公司簽署了一項為期兩年的協(xié)議，該協(xié)議授予耐克公司在其服裝上使用紐約市著名圖標(biāo)的權(quán)利，比如警察和消防部門的標(biāo)志，為期兩年，作為交換，耐克將從銷售額中分一杯羹。

The Franchise and Concession Review Committee last week signed off on the deal, which will give the city’s tourism arm, NYC & Company, a 5 percent cut of the revenue generated from Nike’s NYC-branded clothing and accessories.

特許經(jīng)營權(quán)和特許經(jīng)營權(quán)審查委員會上周簽署了這項協(xié)議，該協(xié)議將使紐約市旅游部門NYC&Company從耐克紐約品牌服裝和配件的收入中削減5%。

The Portland-based sneaker company will also give NYC & Company a still-to-be determined amount of the merchandise for giveaways.

這家總部位于波特蘭的運動鞋公司還將向NYC & company贈送數(shù)量尚待確定的贈品。

City Hall is guaranteed at least $20,000 a year from the deal, which allows Nike to slap any city government logo — from the iconic taxi “T” to the Parks Department’s leaf to the NYPD’s bomb squad — on clothes and other goods.

這項協(xié)議保證市政廳每年至少能從這筆交易中獲得2萬美元的收入。根據(jù)協(xié)議，耐克可以在任何市政府的服裝和其他商品上貼有任何標(biāo)識，從標(biāo)志性的出租車“T”到公園管理局的leaf，再到紐約警察局的炸彈小組。

The deal was first reported by news nonprofit The City.

這項交易首先由非營利新聞機構(gòu)紐約市報道。