趣聽精彩世界：移動(dòng)設(shè)備上購(gòu)物比PC端價(jià)格高

通常我們都認(rèn)為，在網(wǎng)上購(gòu)物的價(jià)格相對(duì)于實(shí)體店要便宜一些。但是，近來(lái)美國(guó)的一項(xiàng)調(diào)查顯示，你用不同的設(shè)備購(gòu)物有可能需要付的價(jià)格不一樣。比如說(shuō)，用蘋果手機(jī)購(gòu)物，那可能你要多付一些錢了。

移動(dòng)設(shè)備上購(gòu)物比PC端價(jià)格高

CBS News: For years now, merchants have tracked individual online shopping habits to personalize their websites and attract customers. That also helps them make assumptions about income and spending power.

But a new study says some companies are going beyond that by using what they know about each shopper to set different prices for the same product.

You may have noticed while shopping online your computer seems to know exactly what you're looking for. That's because companies track your search and purchase histories to make guesses about what you like.

But a Northeastern University study shows companies are also using information about how you're shopping online to customize prices.

Asst. Prof. Christo Wilson explains."Many E-commerce sites will give deals or change the prices for people using specific devices or browsers, or will change the order of search results to highlight more expensive items."