卡耐基演講·一、用真誠來贏得信心

昆提連（公元1世紀(jì)羅馬雄辯家）稱演講家是“一個精于講話的好人”。他指的是真誠和信心。本書已經(jīng)說過和將要說的一切，沒有一個能取代這個必要的條件。以爾旁·摩根說，信心是獲取信任的最好方法，同時也是獲得聽眾信心的最好方法。Quintilian described the orator as "a good man skilled in speaking". He was talking about sincerity and character. Nothing said in this book, nor anything which will be said, can take the place of this essential attribute of speaking effectiveness. Pierpont Morgan said that character was the best way to obtain credit; it is also the best way to win the confidence of the audience.

“一個人說話時的那種真誠，”亞歷山大·伍柯特說，“會讓他的聲音煥發(fā)出真實的光彩，那是虛偽的人假裝不了的。”The sincerity with which a man speaks, said Alexander Woolcott, "imparts to his voice a color of truth no perjurer can feign."

如果我們的目的是說服別人，特別需要發(fā)自真誠和自信的內(nèi)在光輝來宣講自己的理念。我們自己先被說服，然后才能設(shè)法說服別人。Especially when the purpose of our talk is to convince, it is necessary to set forth our own ideas with the inner glow that comes from sincere conviction. We must first be convinced before we attempt to convince others.