H&M推出全新系列25種味道香水

With an already impressive empire of clothing and homeware, in 2015 high street retailer H&M expanded its offering with the launch of its own-brand beauty line.

高街零售品牌H&M，已經(jīng)是服飾和家用品牌的帝國，2015年它還開拓起了自己的美妝產(chǎn)品線。

Consisting of 700 products encompassing everything from makeup and hair to perfume and body care, the collection has been received well by bargain hunting beauty buffs ever since.

整條美妝線有700多種產(chǎn)品，從洗頭護發(fā)用品到香水還有身體乳一應俱全。也因此，受到了喜愛平價美妝的美女前所未有的追捧。

So much so that now the fast fashion giant has joined forces with one of the world's leading perfume houses to create a collection of 25 brand new scents.

這個時尚快消品的巨頭和世界香水商聯(lián)手，發(fā)行了25款全新的香味的香水。

Created in collaboration with Givaudan, the “wardrobe of fragrances” has been formulated by the in-house H&M team and perfumers Olivier Pescheux – a world renowned and award winning perfumer – and NisrineGrillie – a young rising star in the fragrance world.

和奇華頓聯(lián)合出品的“衣柜香水”，是由H&M內(nèi)部團隊和世界著名獲獎?wù){(diào)香師Olivier Pescheux以及香水界冉冉升起的明星NisrineGrillie共同合作。

 

“We focused a lot on high quality ingredients, from the single note fragrances to the contemporary blends and the more nuanced perfumes that really highlight the origin of the key ingredient,” says Pescheux.

Pescheux表示，“我們的重心放在高品質(zhì)的香料上，從單一香型到混合香型，再到更多微妙的香型，對于香料的品質(zhì)要求很高。

Featuring a wide range of different scents, the collection has been divided into three distinct groups; The Singles, The Reveries and The Essences.

雖然有著不同的香味，但該系列的香型中主要分成三類，單一香型，遐想香型，和精華香型。

The Singles consist of 10 different scents that revolve around a single note, such as vanilla, chocolate or yuzu, while The Reveries, in both eau de toilette and body mist, are 10 different blended fragrances that tell a story or convey a certain feeling with names such as Freewheeling, Sparks Will Fly and Above the Clouds.

(單一香型) Singles 系列有十款香水，以香草、巧克力或柚子等單一香味為主。The Reveries (遐想)系列有款香水淡香水和身體噴霧，10款類型更為復雜有層次，仿佛可以敘述一個故事比如命名為Freewheeling(隨心所欲)、Sparks Will Fly(火星四濺)、Above the Clouds (云端之上)等等。